a canadian startup,

working to automate

Small Business Management


statement of purpose is an artificial intelligence platform that is being built on the belief that running a small service business should be a simple, enjoyable, and fulfilling experience. More than a collection of features, will be the smartest way to be more productive at work, to provide the highest quality service, and to leave you with more time and money to do the things you love.


At over 60%, skilled trades have the highest rate of failure for small businesses in North America.

Skilled trades have had the largest skills gap in the world 5 of the last 5 years.

It's expected that roughly 50% of skilled trades people in North America will be self-employed by 2020.



Creating a way of life

in which people who give a shit

can do something about it


Our Inspiration

Companies could bring business and society back together if they redefined their purpose as creating “shared value”.
— Michael Porter and Mark Kramer
Canada appears to fall short in developing business skills and has fewer highly educated managers . . . Canada lags its peers in the development of business skills.
— Ministry of Finance - Jobs Report, The State of the Canadian Labour Market
For the seventh consecutive year, skilled trades vacancies are the hardest jobs to fill in the U.S. And for the fifth consecutive year, skilled trades are the hardest to fill globally.
— Manpower Group - U.S. Talent Shortage Survey
Never mind that a plumber making house calls bills more per hour than you do: Canadians are turning their backs on skilled trades. And as the Baby Boomer generation steps away from the workforce in the next decade or two, experts predict Canada’s skills shortage could reach a million people.
— Rick Spence, Financial Post


Value Statement

For independent service providers and their clients, harnesses intuitive technology to connect fulfilling their needs, with enabling social issue solutions – for a professional and personal life lived in balance.

OUR vison

To empower self-employment by automating business management and facilitating social issue solutions - so people can spend more time utilizing their billable skills and protecting their future.

our purpose

To apply advanced technology to the life of the general public, by establishing a place of work where all employees can feel the joy of technological innovation, be aware of their mission to society, and work to their hearts' content.